This week’s CPG news reflect a key shift: brands are no longer just chasing scale—they’re redefining how (and where) innovation shows up. From ice cream brands expanding formats to performance founders entering spirits, the boundaries between categories keep blurring. Whether it’s a $5.8M facility, a functional gummy with a famous last name, or an entirely new dosage format, the playbook …

The latest CPG news from across the industry reveal a clear pattern: investment is flowing into functional products, acquisitions are accelerating, and brands are looking to win on shelf by tightening their positioning—whether through design, formulation, or distribution strategy. From reimagined breakfast favorites to protein-enhanced indulgences and bold new entrants in pasta, the race to redefine “everyday” continues. Here’s the …

The food industry is undergoing a revolution, driven by the rapid rise of alternative food ingredients. Consumer demand for healthier, more sustainable options isn’t just nudging manufacturers toward change—it’s forcing a complete reimagination of how food is made.  This shift goes far beyond simple ingredient swaps. It’s about innovation at every level, from sourcing and production to quality control and …

In today’s competitive market, companies need to stay ahead—and that often means refreshing their brand and realigning their market position. This type of transformation requires experienced leadership, and many organizations are discovering that an interim CMO is the ideal solution for successfully navigating brand repositioning.  An interim CMO brings specialized expertise in brand transformation without requiring a long-term commitment, making …