The consumer packaged goods (CPG) industry is undergoing significant transformations, with major brands making strategic leadership changes, launching new product categories, and securing critical funding to fuel expansion. This week, we examine the latest developments—from beverage giants doubling down on prebiotic sodas to high-profile partnerships reshaping the retail space. We also break down what these moves signal for the future …
The functional beverage market is transforming. With projections showing growth to $793.60 billion by 2032, brands need experienced leadership to capture market share. But hiring a full-time executive team often doesn’t make financial sense for emerging brands. This is where fractional executives are changing the game. Why Fractional Leadership Matters Now Building a high-performing beverage sales organization requires strategic leadership, scalable …
Retail media has emerged as a cornerstone of modern marketing strategies, offering brands unprecedented access to shoppers at critical decision-making moments. However, navigating this ecosystem requires expertise, precision, and adaptability. For many businesses, fractional Chief Marketing Officers (CMOs) have become indispensable partners in driving efficiency and maximizing returns on retail media investments. At Ace Talent Curators, we connect organizations with …
