The food industry is undergoing a revolution, driven by the rapid rise of alternative food ingredients. Consumer demand for healthier, more sustainable options isn’t just nudging manufacturers toward change—it’s forcing a complete reimagination of how food is made. This shift goes far beyond simple ingredient swaps. It’s about innovation at every level, from sourcing and production to quality control and …
In today’s competitive market, companies need to stay ahead—and that often means refreshing their brand and realigning their market position. This type of transformation requires experienced leadership, and many organizations are discovering that an interim CMO is the ideal solution for successfully navigating brand repositioning. An interim CMO brings specialized expertise in brand transformation without requiring a long-term commitment, making …
This week in CPG innovation, we’re seeing capital flow into hydration, flavor expansion in both traditional and non-alcoholic beverages, cross-category collaborations in snacks and apparel, and M&A activity in overlooked staples like eggs and produce. From beverage startups with Celsius connections to legacy players embracing specialty crop partnerships, brands across the board are pushing past category conventions. This isn’t about …
